The Impact of Fraud and Cybercrime on Your Brand – and On Your Customers
How do cybercrime and data breaches influence how your customers perceive your brand? With online fraud becoming a growing problem, our new research shows there’s a critical need for brands to invest in online security, customer education and fraud prevention.
In our latest online barometer you will find:
- The prevalence of cybercrime – and how aware consumers are of the threats, from social engineering, to phishing attacks and the Dark Web
- How cyberattacks and fraud shape consumers’ perception of brands and which online channels they trust the most
- What consumers expect from companies to protect them from these threats
Please complete this form below to access the Online Barometer: Fraud and Cybercrime Survey 2016.