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Take tougher action than ever against online criminals with revolutionary protection models, powerful industry partnerships and solutions to take down more infringements in less time — ensure that the consumer looking to find the real thing gets there the first time, every time. The 11th MarkMonitor Forum will feature keynotes, panels, workshops and more, covering everything you need to know about fortifying your online presence. Don’t miss this must-attend brand protection event.

Do more than build a brand. Protect it.


Optimize your defense with an approach built around well-intentioned consumers looking to buy genuine products or services online.


Leverage powerful partnerships with government agencies, associations and online marketplaces.


Establish a solid domain strategy that secures your online presence.


Defend your brand against new phishing, malware, piracy and ransomware.

Speaker Lineup

Roy Albiani
Global Director, Brand Protection – Medical Devices and Diagnostics Sector, Johnson & Johnson
Kiran Belur
Head of Trademarks and Copyrights, Salesforce.com
Teena Bohi
Brand Protection Analyst, Toyota North America
Christina Chiou Yeh
Head of Domains Management, Google
Roy Albiani
Global Director, Brand Protection – Medical Devices and Diagnostics Sector, Johnson & Johnson
Roy Albiani is Global Director, Brand Protection, for Johnson & Johnson Supply Chain. With over a decade of experience, Roy has been a pioneer in its Global Brand Protection program. He presently leads and guides Johnson & Johnson's Medical Device segment to develop business strategies which proactively protect patients and brands from counterfeit, diversion and other illicit trade. He has over an over twenty-five year career leading global brand protection, channel compliance, marketing and sales on behalf of companies with revenues ranging $2M to over $7B. Roy has also authored articles, and lectured at several conferences and university programs focused on brand protection. He is a graduate of Western Illinois with a BA in Marketing and received his M.B.A. from the Cox School of Business at SMU.
Kiran Belur
Head of Trademarks and Copyrights, Salesforce.com
Coming soon.
Teena Bohi
Brand Protection Analyst, Toyota North America
Teena Bohi joined Toyota Motor North America in March 2017. Her responsibilities include setting the strategic direction for Toyota's Brand Protection Program, creating IP and counterfeit awareness among dealers, distributors and internal team members, and collaborating with government and law enforcement to enforce the organization's trademark portfolio. She is a founding member of the Automotive Anti-Counterfeiting Council and currently serves as the Council's E-Commerce Committee Chair. Teena joined Toyota as an experienced Parts and Service professional after holding various positions, including Assistant Manager of Consumer Safety and Brand Protection at American Honda Motor Co., Inc., during her 18-year career. Teena is based in Plano, Texas and earned a Bachelor's Degree in Marketing from Georgia State University.
Christina Chiou Yeh
Head of Domains Management, Google
Coming soon.
Andy Forsythe
Brand Protection & Dealer Parts Loyalty, Nissan North America
Doug Isenberg
Owner and Founder, GigaLaw
John Lancaster
National Wholesale Parts Manager, Subaru of America, Inc.
Sarah Langstone
Senior Director of Strategic Partnerships, VERISIGN
Andy Forsythe
Brand Protection & Dealer Parts Loyalty, Nissan North America
Andy Forsythe is automotive OEM leader with over 25 years in the Automotive Industry and extensive experience in automotive “parts & service” operations. Andy is a subject matter expert on automotive parts & anti-counterfeiting operations. He is a frequent speaker at automotive & brand protection events where he brings a "total solution" approach utilizing his collective experience and knowledge of the automotive industry, counterfeit issues, risk management, supply chain systems, security standards, and stakeholder concerns to formulate programs targeting fraud of automotive parts & accessories. He is a former federal law enforcement officer, the past National Sales Manager of a major automotive aftermarket reseller, is President of the newly formed North American Automotive Anti-Counterfeiting Council, and currently manages the Brand Protection Program for Nissan North America.
Doug Isenberg
Owner and Founder, GigaLaw
Doug Isenberg, an attorney and founder of The GigaLaw Firm, has represented some of the world's largest and best-known brands in domain name disputes for more than two decades. The World Trademark Review has said that Doug is “a whiz on all things to do with Internet law and domain names,” and the Atlanta Business Chronicle has called him an “international authority on Internet law.” In addition to representing clients in domain name disputes, Doug also serves as a domain name panelist for the World Intellectual Property Organization (WIPO) in Geneva; the National Arbitration Forum (NAF) in Minneapolis; the Czech Arbitration Court (CAC) in Prague; and the British Columbia International Commercial Arbitration Centre in Vancouver.
John Lancaster
National Wholesale Parts Manager, Subaru of America, Inc.
John Lancaster has worked at Subaru of America for the past 19 years and has held multiple positions in the Parts Department during his tenure, most recently as the National Wholesale Parts Manager. Part of his role is managing Brand Protection for Subaru as it relates to counterfeit parts. John began this part of Subaru's Brand Protection a couple years ago after meeting with other automotive OEM's and seeing an increasing amount of counterfeit Subaru parts appearing in multiple marketplaces. John has a Bachelor's Degree in Management Information Systems from the University of West Georgia and a Master of Science Degree in Information Systems from Drexel University. John is also on the Board of Directors of the Automotive Anti-Counterfeiting Council.
Sarah Langstone
Senior Director of Strategic Partnerships, VERISIGN
Coming soon.
Henry Lien
Senior Counsel, Pinterest
Eric Marchant
VP of Compliance, LifeVantage
Christina Mitropoulos
Government Relations Representative, American Apparel and Footwear Association
Sabrina Perelman
Associate General Counsel, IP, Facebook
Henry Lien
Senior Counsel, Pinterest
Henry Lien is Senior Product & Litigation Counsel at Pinterest, where he advises product teams on copyright, privacy, intermediary liability, and other legal compliance issues, oversees legal removals policies and processes, develops Pinterest's patent portfolio, and manages litigation. Prior to joining Pinterest, Henry worked as a Product Counsel at Google, where he advised the Search team, and litigated IP disputes at the law firm Quinn Emanuel. Before attending law school, Henry studied computer science and worked as an engineer at an early-stage tech startup.
Eric Marchant
VP of Compliance, LifeVantage
An attorney by training, Mr. Marchant has served for nine years as Vice President of Compliance at the LifeVantage Corporation. As such he is responsible for the implementation and training of the Company's Distributor Policies and Procedures along with monitoring their compliance and taking appropriate action when they are violated. Such enforcement generally includes domain, copyright and trademark protection. Eric received a B.A. degree in Political Science and Spanish from Southern Utah University and a Juris Doctorate from Brigham Young University. He enjoys college football, reading, and travel. Mr. Marchant and his wife, Marie, reside in Provo, Utah.
Christina Mitropoulos
Government Relations Representative, American Apparel and Footwear Association
As a Government Relations Representative, Christina serves as the AAFA liaison for the Brand Protection Council. She is a former AAFA intern and has focused on Brand Protection issues through her past internships at the National Intellectual Property Rights Coordination Center and the Intellectual Property Department at Louis Vuitton. Christina also supports the Government Contracts Committee. She received her Juris Doctor degree from The George Washington University Law School and graduated with a Bachelor of Arts degree in Classical Civilization and a minor in Legal Studies from Trinity College.
Sabrina Perelman
Associate General Counsel, IP, Facebook
Sabrina Perelman is Associate General Counsel, Intellectual Property at Facebook, Inc. In this role, Sabrina focuses on the company's intermediary liability measures, including its notice-and-takedown program for Facebook, Instagram and affiliated services, and its compliance with the Digital Millennium Copyright Act (DMCA), E-Commerce Directive, Communications Decency Act (CDA) and similar legal regimes worldwide covering copyright, trademark, counterfeiting, defamation and related laws. Before joining Facebook, Sabrina was a senior associate at Weil, Gotshal & Manges LLP in New York, where she focused on Intellectual Property & Media litigation and counseling matters. Sabrina graduated with honors from the Emory University School of Law, where she was Managing Editor of the Emory Law Journal, and graduated magna cum laude with a Bachelor of Arts in Politics from New York University.
Christine Peterson
Director for Innovation & Intellectual Property, USTR
Cole Quinn
Sr. Program Manager, Domains and TLD Portfolio, Microsoft
Donna Ruggiero
Associate Counsel, The Estee Lauder Companies
Sean Toth
Associate General Counsel, Malwarebytes
Christine Peterson
Director for Innovation & Intellectual Property, USTR
Christine Peterson serves as Director for Innovation & Intellectual Property in the Office of the United States Trade Representative (USTR) in the Executive Office of the President of the United States. Ms. Peterson is Chair of the interagency Special 301 Committee and oversees the annual Special 301 Review of trading partners’ intellectual property (IP) policies and practices. She also develops the Notorious Markets List of marketplaces that facilitate trademark counterfeiting and copyright piracy on a global scale. She contributes to USTR’s development of U.S. trade policy related to innovation and IP and leads on these issues in Europe including the United Kingdom, the Southern Cone region of South America, and in the Organization for Economic Cooperation and Development. Prior to joining USTR, Ms. Peterson served as an International Trade Specialist in the Office of Intellectual Property Rights within the Department of Commerce’s International Trade Administration where she promoted U.S. exports of IP-intensive goods and services. Previously she worked at the Museum of Fine Arts, Boston and the Museo del Prado in Madrid, Spain. Ms. Peterson holds a B.A. in Art History from Smith College and a J.D. from American University Washington College of Law.
Cole Quinn
Sr. Program Manager, Domains and TLD Portfolio, Microsoft
Cole Quinn manages the domain name and TLD portfolio for Microsoft. Drawing from his background in Agile and Lean program management, Cole's service teams operate within a framework of continual improvement, team empowerment and a growth mindset. Cole serves on the Board of Directors for the Brand Registry Group, and chairs the BRG's Strategic Vision Working Group and Registry Operations and Best Practices Committee.
Donna Ruggiero
Associate Counsel, The Estee Lauder Companies
As Associate Counsel for The Estee Lauder Companies Inc., Donna manages several of ELC's global brand trademark portfolios, handles litigation, licensing and related international tax matters, anti-counterfeiting, domain name and social media management and infringements, as well as ELC's <.brand> gtlds. In addition, Donna handles a variety of unique and diverse legal matters for ELC's Latin American businesses. For more than 20 years, Donna has served as the ELC Legal Department Internship Program Administrator and has also served as the company's liaison for the Leadership Counsel on Legal Diversity. In 2013, Donna received the Estee Lauder Legal Department's "Leading From Every Chair" Leadership Award. In 2014, she was selected as "Woman of the Year for the Legal Profession" by National Association of Professional Women, and will receive the Girl's Inc. Butterfly Award for Leadership at a ceremony in New York next month. Donna received her Bachelor's degree in Political Science and International Studies from Long Island University - C.W. Post. She is a graduate of Brooklyn Law School where she was the recipient of the CALI Excellence Award for International Legal Writing. Donna attended law school at night while working full-time at Estee Lauder as a paralegal. Donna is currently a member of the Fashion Law Initiative Advisory Board at New York Law School and is a regular guest lecturer at New York Law School as part of the NYLS Fashion Law Speaker Series. She has also served as a guest lecturer at Columbia University Law School, at The Young Woman's Leadership School Law Day Program, as well as served on many other panels. When not at work, Donna, is mentor through the Leadership Counsel on Legal Diversity, volunteers with Girl's Inc., and has been coaching girls' youth basketball for more than 17 years.
Sean Toth
Associate General Counsel, Malwarebytes
Sean Toth is Associate General Counsel at Malwarebytes, where he manages worldwide commercial transactions, intellectual property, and brand protection. As Sean's prior experience has been at B2B enterprises, managing consumer brand protection has been a new challenge that he's been tackling. Prior to joining Malwarebytes, Sean held in-house counsel positions at Palo Alto Networks and Calix. As Corporate Counsel at Palo Alto Networks, his primary focus was commercial transactions and supporting the network security company's record growth by successfully negotiating with large enterprise customers. As Legal Counsel at Calix, Sean was the second attorney to join the network access company and he was involved in a full-range of legal practice areas, including but not limited to managing the company's patent portfolio and handling dispute resolution in addition to supporting commercial transactions. Sean is a proud alumnus of the University of Illinois. In his free time, Sean enjoys playing with his 21-month old son, watching movies and exploring new restaurants with his wife, and surfing in Santa Cruz, California.
Tim Wicinski
Principal Site Reliability Engineer, Salesforce.com
Charlie Abrahams
SVP Sales, MarkMonitor
Robin Boldon
Director, Anti-Piracy Product Management, MarkMonitor
David Cooper
VP, Sales North America, MarkMonitor
Tim Wicinski
Principal Site Reliability Engineer, Salesforce.com
Coming soon.
Charlie Abrahams
SVP Sales, MarkMonitor
Charlie Abrahams is a recognized and energetic executive with an established record of creating a strong European presence for leading global technology companies. His experience includes re-building and running the EMEA organization for Network General Corporation after its divesture from Network Associates, during which he grew the organization's revenue significantly. Previously, he was hired by Plumtree Software (later acquired by BEA) to create the European business from scratch, signing on Global 100 customers and adding consulting services. Abraham's prior experience also includes executive positions at Amdahl Corporation, IBM and Burroughs Machines. Based in London, Abrahams has a Master's degree with honours in economics and sociology from Cambridge University and held a scholarship to King Edward's School in Birmingham.
Robin Boldon
Director, Anti-Piracy Product Management, MarkMonitor
Robin is product lead for the MarkMonitor Anti-Piracy business unit. His portfolio includes detection, verification and enforcement services that target the unauthorised distribution of live broadcast, on-demand programming (VOD, EST/DTO, SVOD, AVOD etc), software, games and eBooks. His responsibility includes delivering a clear vision and strategic direction for the portfolio of Anti-Piracy services from MarkMonitor & NetResult. He leads product development decisions around service requirements necessary to meet individual client needs along with identifying operational efficiency improvements that reduce the time to market for new capabilities. Prior to joining the company Robin was at BBC Worldwide, the commercial division of the UK PBS. There he delivered the first full-scale B2B Digital Video Supply Chain service in Europe. He also led the complex multi-platform distribution strategy (on-line, TV, theatrical, social) for the worldwide simultaneous release of the BAFTA winning 50th Anniversary episode of Doctor Who. Declared as a new Guinness World Record, the programme was released day and date in 15 languages to 98 countries. Robin holds a Bachelor of Arts degree in Television & Radio from the University of Salford and is a member of the Society of Motion Picture and Television Engineers (SMPTE).
David Cooper
VP, Sales North America, MarkMonitor
David is a recognized thought leader in the Brand Protection space and has led MarkMonitor sales & business developments efforts for more than a decade. His tenure and experience with MarkMonitor include helping to shape, launch, and develop online brand protection programs for hundreds of the most prolific brand globally. Previously, David has held various key strategic position's for MarkMonitor; from launching new product lines, to running our Latin American sales organization.
Statton Hammock
VP Global Policy & Industry Development, MarkMonitor
Sherry Hildebrand
Global Relationship Manager, MarkMonitor
Nancy Merritt
Manager of Global Relationships, MarkMonitor
Daniel Morton
Product Marketing Manager, MarkMonitor
Statton Hammock
VP Global Policy & Industry Development, MarkMonitor
For more than 15 years, Statton has provided companies with strategic business advice and guidance on Internet policy, domain name strategy, compliance, and brand protection. As former general counsel and officer of several public, private, and non-profit corporations in the Internet industry including Network Solutions, Enom, Rightside, NameJet, and Name.com, Statton has led teams that have developed tactics, policies, procedures, and industry best practices to tackle several forms of abusive online behavior including consumer fraud, dissemination of counterfeit goods, illegal pharmacies, and trademark infringement. Statton's knowledge and contagious enthusiasm for the domain name industry has made him a sought after consultant by members of the United States Congress and a popular featured speaker at NamesCon, ICANN, INTA, and other domain name, cybersecurity, and counterfeit industry conferences. Statton holds a BA in Government from the University of Virginia and a JD from the University of Maine School of Law.
Sherry Hildebrand
Global Relationship Manager, MarkMonitor
Sherry has over 17 years of experience working on strategic projects with various stakeholders. She is currently responsible for managing gTLDs for MarkMonitor, including overseeing the launch of new gTLDs on behalf of Markmonitor. She cultivates relationships with industry partners for MarkMonitor's Domain business. Sherry began her career at MarkMonitor managing large, complex domain portfolios and helping clients develop domain strategies. Sherry holds a Bachelor of Science degree in Communication, Public Relations from the University of Idaho.
Nancy Merritt
Manager of Global Relationships, MarkMonitor
Nancy Merritt is a Manager of Global Relationships for MarkMonitor, one of the largest Global Brand Protection service providers in the online IP Space. With a background in client engagement and online IP enforcement and compliance, she is responsible for cultivating relationships and strategic partners for MarkMonitor's Brand business. She manages a variety of cross-functional projects and proactive outreach efforts with a focus on creating collaborative and mutually-beneficial relationships with ISPs, Marketplaces, Law Enforcement, Data Providers, and Social Media platforms. Nancy holds a Bachelor of Science degree in Psychology and a Masters in Counseling. She is also a member of the IACC Regional Internet Committee focusing on both the Social Media and B2B/B2C Task Forces.
Daniel Morton
Product Marketing Manager, MarkMonitor
During his seven years with MarkMonitor, Dan has focused on a wide range of issues including partner compliance, online traffic diversion, trademark and search engine policy abuse in pay-per-click advertising, social media brand abuse and online celebrity impersonation. In his current role as a Product Marketing Manager, Dan helps communicate details of MarkMonitor's Brand Protection Solution internally and externally with focus on topics related to partner compliance, websites infringements, and pay-per-click advertising abuse.
Trevor Robbins
BRAND CLIENT SERVICES MANAGER, MarkMonitor
Kyle Sale
VP, Product Management, MarkMonitor
Holly Sample
Brand Analyst Supervisor, MarkMonitor
Alison Simpson
Sr. Product Marketing Manager, MarkMonitor
Chris Veator
President, MarkMonitor
Trevor Robbins
BRAND CLIENT SERVICES MANAGER, MarkMonitor
In addition to leading Brand Protection programs for his clients, and providing Chinese marketplace guidance, Trevor has also worked closely with MarkMonitor's Anti-Piracy, Training, and Strategic Services groups. He started his career as a federal worker in Washington, D.C., and applies an international background towards providing innovative and effective IP protection strategies. Trevor holds a bachelor's degree in International Affairs, Chinese Language & Literature from The George Washington University.
Kyle Sale
VP, Product Management, MarkMonitor
Kyle has extensive experience as a technology strategist, product leader and business operations executive with extensive experience leading teams, driving growth initiatives and taking products to market. Having led multiple venture and equity backed companies he has a proven track record in building businesses and executing growth strategies with a laser focus on market disruption and customer satisfaction. Kyle is passionate about using technology, data, and design to change the rules of the game. At MarkMonitor, Kyle owns the product vision and strategy, developing the business rationale around strategic priorities while identifying and quickly reacting to emerging market trends. He works across the business, from design to delivery and support, ensuring MarkMonitor delivers impactful products focused on client value. Kyle began his tenure with MarkMonitor as the product leader in our Domain business, later taking responsibility for our Brand products and now he owns the entire product portfolio.
Holly Sample
Brand Analyst Supervisor, MarkMonitor
When experiencing online brand protection problems, Holly Sample is here to help. She thrives on helping clients achieve high levels of success within their own brand program. By utilizing her ever- growing team, Holly works directly with each analyst and client to achieve unique and customized strategic brand protection programs. Holly has been with MarkMonitor for close to 5 years with past experience in marketing. She graduated from the University of Oregon... Go Ducks!
Alison Simpson
Sr. Product Marketing Manager, MarkMonitor
With more than 13 years' experience in the domain industry, Alison has managed all aspects of Corporate Domain Management, including domain strategy development and implementation. Alison started her career in the domain industry with MarkMonitor as a Client Services Manager responsible for managing large complex domain portfolios for global brands. Alison is currently responsible for the overall marketing message for MarkMonitor's domain business, is a member of ICANN's Business Constituency (BC), and continues to work face-to-face with many MarkMonitor clients, providing industry insight and domain protection strategies.
Chris Veator
President, MarkMonitor
Chris Veator is a seasoned executive with over 20 years' experience building profitable businesses and outstanding teams. He has a track record of success both as an entrepreneur and in a corporate setting. Prior to joining MarkMonitor, Chris was President of Metrostudy, a Hanley Wood company, where he oversaw the rapid growth of their real estate and construction information business. Before that, he was Executive Vice President and Global Head of Intellectual Property Services at Thomson Reuters. Chris has also held senior executive roles at CPA Global, OpenText and was the founder and CEO of Artesia Technologies – a Digital Asset Management software company. Chris holds a BA in Economics from Dartmouth College.

Agenda

DAY 1 - October 11
11:30am - 12:00pm

Registration

12:00pm - 2:00pm

Lunch Presentation

12:40pm

Welcome

Dave Cooper

1:25pm

A View from the Frontlines: An Industry Association Perspective on Brand Protection

Christina Mitropoulos of AAFA

2:15pm

MarkMonitor President

Chris Veator

2:35pm

Managing Your Partner Network Online

Eric Marchant of LifeVantage
Moderated by Dan Morton

3:05pm

A Fireside Chat with Kiran Belur of Salesforce.com

Kiran Belur of Salesforce.com
Moderated by Charlie Abrahams

3:35pm

BREAK

3:50pm - 4:40pm
AntiPiracy Breakout

AntiPiracy Product Update – Fall 2017

Robin Boldon of MarkMonitor

Domain Breakout

Industry Perspectives on the State of the Domain Industry

Sherry Hildebrand of MarkMonitor, Sarah Langstone of VERISIGN, Tim Wicinski of Salesforce.com

Brand Breakout

The Consumer Centric Approach to Brand Protection: What it is and Why it Matters

Dan Morton

4:40pm - 5:30pm
AntiPiracy Breakout

Roundtable Discussion: Socially Enabled Piracy

Robin Boldon

Domain Breakout

Effective Domain Management Strategies

Alison Simpson

Brand Breakout

Shared Knowledge: A Roundtable Discussion on Brand Protection in China

Trevor Robbins

5:30pm - 6:30pm

BREAK

6:30 - 9:30pm

Welcome Reception & Dinner at China Live

DAY 2 - October 12
8:30am

Breakfast & Registration

9:00am

Welcome Back

Dave Cooper

9:10am

Protecting Patients and Consumers from Counterfeit and Diversion

Roy Albiani of Johnson & Johnson

9:55am

Brand Protection in the Automotive Industry: OEM Perspective

Andy Forsythe of Nissan, John Lancaster of Subaru, Teena Bohi of Toyota
Moderated by Charlie Abrahams

10:40am

Break

11:00am

Interview with Doug Isenberg on Current Trends in Domain Name Disputes

Doug Isenberg of The GigaLaw Firm
Moderated by Alison Simpson

11:30am

MarkMonitor Product Roadmap

Kyle Sale

12:00pm

Software Industry Brand Protection: Making Sure Your Strategy is the Right One

Sean Toth of Malwarebytes
Moderated by Holly Sample

12:30pm

Lunch (Merchants Exchange Club)

2:05pm

Working with Social Media Platforms to Protect Your Brand

Sabrina Perelman of Facebook, Henry Lien of Pinterest
Moderated by Nancy Merritt

2:35pm

Managing Complex Domain Portfolios and .Brand Domain Strategies

Donna Ruggiero of Estee Lauder, Cole Quinn of Microsoft, Christina Chiou Yeh of Google
Moderated by Statton Hammock

3:25pm

U.S. Trade Policy Tools for Combatting Counterfeits

Christine Peterson, Director for Innovation & Intellectual Property of the United States Trade Representative (USTR)

4:10pm

Closing Remarks

David Cooper

4:15pm - 5:45pm

Closing Cocktail Reception (Merchants Exchange Club)

Venue

Julia Morgan Ballroom

465 California Street, 15th Floor

San Francisco, CA

The Julia Morgan Ballroom at the Merchants Exchange is an architectural masterpiece that combines a timeless Beaux-Arts interior with superior modern amenities. One of America’s most important and prolific architects, Julia Morgan had her offices at the Merchants Exchange for forty-five years. The first female architect to graduate from the École de Beaux-Arts in Paris, and the first licensed female architect in California, Julia Morgan designed over 700 buildings during her remarkable career. In addition to Hearst Castle, Wyntoon and other Hearst residences, Morgan is the visionary behind countless other California landmarks.

Hilton Financial District

Guests may use the room block link below or call 1-800-424-8292 to book a reservation

Convince your organization to send you

As the premier customer event of the year, the MarkMonitor Forum should be a conference you’ll have every reason to attend. But in case you need something to help persuade your organization to send you, here’s a letter you can modify.

Contact us

field.marketing@markmonitor.com

(415) 278-8400

(415) 278-8444

https://www.markmonitor.com